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About the Brands

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TONYMOLY

Born in 2006 in Seoul, TONYMOLY has already become a household name in South Korea! Having pioneered the Korean beauty trend that has taken the cosmetic world by storm, Their high-quality ingredients combined with innovative technology are recognized worldwide by their unique and inimitable packaging.

With product development capabilities that integrate quality and unique container designs that create stylish products, TONYMOLY has quickly risen to become the world’s leading brand in Korean beauty and beyond. They are committed to perfecting skincare through continuous research and ethical practices. Fusing fun ideas with outstanding products are what set TONYMOLY a step above the rest. 

TONYMOLY continues to be one of the top-selling Korean cosmetics brands worldwide, supplying affordable skincare lines using high-quality, natural ingredients such as tea tree, honey, snail filtrate, galactomyces and more. Famous for having high-profile brand ambassadors like K-pop group JYJ and Korean actress Min Hyo Rin, Tony Moly has established an increasingly large presence online and offline.

MEDIHEAL

Mediheal is mask science that was created and tested by using beauty principles. It incorporates special skin know-how to provide a custom solution for individuals based on their skin concerns and renews the skin to look and feel like it has received professional skin management. It also uses a highly concentrated formulation of natural materials, helps your unbalanced skin become healthier by making it resistant to stress and caring skin balance.

DR. JART+

The dermatologist-developed skincare brand that introduced BB creams to the US market, Dr. Jart, was founded in 2004 with the belief that skin should be properly diagnosed and cared for using highly functional products. Dr. Jart utilizes advanced technology with the safest and most effective ingredients to create breakthrough formulas. Not just a team of expert dermatologists, Dr. Jart+ collaborates with forward-thinking artists, designers, and technophiles to combine proven methods and modern innovation.

3W CLINIC

3W Clinic is a popular Korean brand, well-known in Korea, Japan and overseas. The brand, previously called Dodo Company Ltd., has been on the market for more than 30 years. In 2009, it became well known for its Natural Makeup Powder, that’s used by professional backstage makeup artists and K-pop stars. The powder was so good, it quickly became the most popular loose powder in Japan and Hong Kong. 

Today, 3W Clinic is one of the top Asian brands and successfully competes with premium European brands. It’s a combination of Eastern medicine traditions and modern scientific knowledge. Their magic features unique components, such as snail mucus, collagen, and placenta. They work through the deep layers of skin and activate the natural renewal processes on the cellular level.

BERRISOM 

Berrisom's name comes from a combination of the words "berries" and "blossom". Through the use of high tech, they are able to use powerful antioxidants like elderberries, blackberries and cranberries and blossoms bursting with nutrients like evening primrose and the well-known camellia. Extracts from these berries and blossoms will prevent aging and help you look younger. They offer a wide variety of products but are better known for their masks and makeup, like the animal masks.

COSRX

For over a decade, Mr. RX has studied people's skin types and their needs. Based on his experience in the beauty industry COSRX was born in 2013. Now Mr. RX is their symbol and brand ambassador who represents all COSRX staff that shares his goals in treating skin problems and bringing out the truest form of beauty in their costumers.

It's easy to see why COSRX is such a beloved Korean Beauty around the world. Not only are their products affordable and fuss-free, but they are also known to deliver results. With skin-friendly ingredients that alleviate irritated skin, they want to provide a better tomorrow for their customers

In 2015, COSRX listened to their costumer's voice and created a skin-friendly Low pH Good Morning Gel Cleanser to introduce us to a healthy way to care for the skin and to help enhance our overall beauty lifestyle. Gentle, Caring, Genuine.

In 2019, COSRX now presents a newer, upgraded version of the brand that best resonates with our life. COSRX seeks solutions through a sincere and keen eye to provide safety and relief for our multidimensional beauty life

EKEL

Ekel is a leading beauty brand in Korea that offers quality products at affordable prices. Their aim is to provide solutions to various skin concerns using natural ingredients that are gentle yet effective for every skin type. 

ETUDE HOUSE

The brand name 'Étude' means 'study' in French. Etude House believes that they can create better and more exciting products for their customers to find enjoyable play and self-discovery for our unique beauty.

Since launching in 1985 as Korea’s first specialized makeup brand, Etude House has made beauty dreams come true with fun and playful products and packaging. They've created a culture of Makeup Play in their stores to perpetuate learning and the enjoyment of beauty. Their feminine and playful products accentuate their belief that every woman was born a dignified being and deserves to be loved.

To celebrate their beauty, and adventurous spirit, trend-focused, young women turn to Etude House’s bright, whimsical stores for affordable bestsellers like Dear My Blooming Lips-Talk, Precious Mineral Any Cushion, Play 101 Pencil, and Moistfull Collagen Cream. 

FARM STAY

Farm Stay is a very famous Korean Cosmetics brand with a key focus on products with natural ingredients. It is the most affordable and yet good quality brand from Korea. Farm Stay’s extensive range of skincare features rare ingredients from nature like snail filtrate, horse oil, and bird’s nest, as well as extracts from pearl, gold, ginseng, aloe, and honey to revitalize skin and combat aging. The brand's Snail Moisture Soothing Gel, All-In-One Honey Ampoule, and Grape Stem Cell Wrinkle Lifting Essence are firm favorites among beauty junkies. 

KLAVUU

Korean cosmetic brand KLAVUU takes its name from the Swedish words “klar” (“clear”), and “vuu” (“view”). Its products are infused with Jeju pearl extract to target skin concerns such as whitening, purification, UV protection, hydration, body relief and blemish reduction. All KLAVUU products are made in Korea, including the brand's bestselling White Pearlsation Special Divine Pearl Serum, Red Pearlsation UV Protection City Defencer SPF50+ PA++++, Urban Pearlsation High Coverage Tension Cushion, and Blue Pearlsation High Coverage Marine Collagen Aqua Cushion SPF50+ PA+++.

MISSHA

Love your skin. Love your soul. For skincare brand Missha, makeup need not be expensive and should be seen as an essential instead of an indulgence. Missha offers over 600 products for skincare, body care, makeup, fragrance and hair care. Starting out as a beauty website, Missha has since become a global brand, putting affordable, high-quality products within reach of women everywhere. The name MISSHA stands for "Miss" (young women), Sexy, Healthy, Active" - qualities that are also symbolized by the Missha love flower logo.

NATURE REPUBLIC

Nature Republic promotes a simple yet refined head-to-toe beauty regimen with its extensive range of skin, body, hair and makeup products. Aside from utilizing high-quality natural ingredients sourced from all over the world, the brand uses its own specially-formulated water called "MD Water" in all its products. Bestselling Nature Republic items include it's Soothing and Moisture Aloe Vera products and Snail Therapy Solutions.

THE SAEM

The Saem shows its appreciation of the earth by deriving its ingredients from Mother Nature. The brand carries an extensive range of skincare and makeup lines, unearthing beauty recipes from around the world that have been proven safe and effective over generations. The Cover Perfection Tip Concealer, Eco Soul KISS Button Lips series and Saemmul Water Candy Tint series are among its bestsellers.

ROREC

Who knew achieving your complexion goals could be so simple? Affordable beauty brand Rorec is intent on delivering functional and effective prettifying products for face and body without busting your budget. Dip into their ultra pampering lotions, moisturizes, and more—all inspired by the latest in Asian beauty trends, and enhance your skincare regimen for gorgeous, smooth, and soft skin.

BIOAQUA

It was created in 2009 by Zhaofeng Liu. It aims to build a professional beauty brand that combines perfect personal fashion, ultimate quality, and closeness to the people. As a creator of professional beauty, from its own research, factory, and development to massive purchases, BIOAQUA is highly cost-effective to meet consumers' pursuit of beauty and health.

BIOAQUA Skin Care is committed to providing high-quality skincare products and cosmetics at an ordinary price so that every woman who loves beauty can afford it. 

EFERO

EFERO has been a fast fashion makeup beauty brand for years. Their concept is to make beauty become a simple daily task. They spare no effort in discovering the latest fashion trends and turning them into skincare and makeup products. Their snail cream makes the skin recover to its pure appearance. Their line of collagen eye mask moisturize your eyes and smooth the fine lines. While the foot mask removes the cuticles and renews the skin to offer a smoother and softer appearance.